Luna Media Press Release | 22 August 2008
Luna Media - publishers of COSMOS and G: The Green Lifestyle Magazine - had a stellar night at its first City of Sydney Business Awards.
AUSTRALIA’S ONLY carbon neutral media publishing company, Luna Media – publishers of COSMOS and G Magazine – has dominated the City of Sydney Business Awards, taking out the inaugural Lord Mayor’s Award for Sustainability as well as the coveted Environmental Business Award.
In accepting the trophies, Luna Media’s CEO Kylie Ahern encouraged all businesses to embrace the journey to sustainability.
“While being green is not an easy journey, the rewards are incredible in terms of customer support, staff loyalty and retention, plus the sheer exhilaration of just knowing it just makes sense,” Ms Ahern said.
“I’d also like to congratulate the City of Sydney for the effort taken to make the awards a truly green event, combining the use of seasonal and local food, 100% GreenPower electricity and the benefits of carbon offsets for all aspects of the awards function.”
Luna Media is an award-winning publisher producing leading titles, including Australia’s #1 science magazine, COSMOS, and the world’s only monthly consumer sustainability title, G Magazine.
“More needs to be done by the industry to connect with environmentally-conscious consumers. You need to be authentic, and that means changing your mindset and the way you do business.”
“Producing one magazine issue a year that highlights sustainability is welcome, but more needs to be done by the industry to connect with environmentally-conscious consumers,” said G Magazine’s editor-in-chief, Wilson da Silva. “You need to be authentic, and that means changing your mindset and the way you do business.”
Luna Media's owners and staff are passionate about being green. They have audited their emissions, targeted reductions and offset what could not be reduced – becoming the first carbon neutral media company in Australia. The offices use 100% GreenPower, has two worm farms and G is produced on post-consumer recycled paper. Most of the staff cycle to work or use public transport, the directors drive hybrids, and all products reviewed are raffled off, with the proceeds used to buy rainforest land and protect it from development.
ABOUT G: THE GREEN LIFESTYLE MAGAZINE
Australia’s leading green media brand, G Magazine is the practical and positive guide to everything green, from food and finance to fashion and travel. We have the largest circulation of any sustainability publication in Australia, the widest distribution network and the capacity to reach more than 1 million consumers. We pioneered G Magazine as the world’s first green consumer monthly magazine and have been successful because we deliver what our readers want: intelligent, relevant and unbiased information on how to be greener and how to live greener across everything that they do, day-in, day-out.
G Magazine is unique. We write and research our content ourselves, applying an evidence-based approach to question claims and test assumptions. We take a rigorous approach to ensure the information we publish is unbiased, current and accurate. We empower our readers with the practical information they need to live greener, and we are carbon neutral. G is the winner of nine awards, including Consumer Magazine of the Year (2007 Bell Awards, Publishers Australia).
ABOUT LUNA MEDIA
Luna Media is unique in our approach to publishing, combining engaging but rigorous content with experts who know how to create and sustain valuable brands and publications. We rely on an in-house team of award-winning science and environment journalists. Our two flagship brands, G Magazine and COSMOS (the popular science magazine), regularly win Australian and international awards. Luna Media also has a stringent and independent editorial approach which ensures claims by companies and products are not made without evidence, and even ads need to comply to a code of conduct that requires companies to be moving genuinely towards sustainability.